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Finding You Strategic Partners to Increase Your Market Share

Years ago, Lilian worked with Tourneau in their sponsorship of the Ferrari Challenge at Road Atlanta race track. Her responsibility was to manage Tourneau’s booth, which featured exclusively Girard Perregaux timepieces.  Lilian spoke to many at the event, mostly Ferrari owners, who were not familiar with GP or their partnership (at the time) with Ferrari. On the days following the event, she sold more GP’s in two weeks than she had in her entire time at Tourneau.

You’d be surprised how many companies are first discovered through their association with another company.  What’s more, how two companies working together can make more money when each company introduces their fans to the other.

We help you find non-competing, parallel companies that share your values, marketing goals and objectives. We then research ways where the two of you working together will earn both of you more money and more market share.

We bring you both to the table to explore options. These meetings can lead to co-branding opportunities, marketing alliances and partnerships, joint loyalty programs, entertainment marketing, sponsorships, or cross-promotions, all for which we remain by your side to manage details and fulfillment.

Let’s talk about what we can do for you.

Our capabilities include:

  • Assistance in negotiating final terms
  • Candidate identification
  • Candidate outreach
  • Deal structure and preparation
  • Industry research and analysis